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ClearCommunicationAppDecode Communication
Dating & Relationships
Soft launch
Used when subtly indicating a new relationship online without exposure.
Literal Meaning
A preliminary release of a product to a restricted audience before full-scale launch.
Actual Meaning
Subtly revealing a new relationship on social media without showing their face
Examples in Context

'She soft launched her boyfriend.' (Translation: She posted a hint of her new relationship)

Helpful Tips
  • 1Partial reveal
  • 2Tests the waters
  • 3Builds mystery
Phrase Thesaurus
Similar words and synonyms for this phrase
quiet reveal
under-the-radar announcement
low-key debut
subtle drop
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